If there’s a piece of information that you need from people contacting you, tell them on your ‘Contact us’ page. As a supporter of international development charity ActionAid, I’ve been receiving communications by post. I’d like to change my details and also get all materials by email instead, so I went to the charity’s UKContinue reading “Help your supporters to help you”
Tag Archives: web copy
Why content before design is good
The argument for developing content before design for a new website is nothing new. I just want to explain why, showing what can happen when the content is defined later.
Why you NEED an ‘About’ page
The first page I look for on most companies’ websites is their ‘About’ page. It’s also the first page I look for on any individual’s website. Why? The reasons are the same: I want to find out who’s behind the website, get to know them and feel like we’ve met.
‘Left justify’ your web copy
It’s generally recommended that justified text (set flush to both the left and right margins) should be avoided on web pages. There are two main reasons for this.